Martin Lorentzon

Extracted Attributes

Martin Lorentzon

Sven Hans Martin Lorentzon (pronounced [ˈmǎʈːɪn ˈlôːrɛnˌsɔn]; born 1 April 1969) is a Swedish entrepreneur and co-founder of Tradedoubler and Spotify. From 2013 to 2018 he was on the board of Telia Company. Since April 2019, he has been an expert on Sweden's immigrants' integration issues for the Moderate Party commission New Swedish Model.

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• Martin Lorentzon - Wikipedia

  Swedish entrepreneur Not to be confused with Martin Lorentzson. | Martin Lorentzon | | Martin Lorentzon with a guitar | | Born | (1969-04-01) 1 April 1969 (age 57) Marieholm, Småland, Sweden | | Education | Chalmers University of Technology | | Occupation | Entrepreneur | | Known for | Co-founder of Tradedoubler and Spotify | | Board member of | Spotify | Sven Hans Martin Lorentzon (pronounced ( "Help:IPA/Swedish"); born 1 April 1969) is a Swedish entrepreneur and co-founder of Tradedoubler and Spotify. From 2013 to 2018 he was on the board of Telia Company. Since April 2019, he has been an expert on Sweden's immigrants' integration issues for the Moderate Party commission New Swedish Model. ## Early life [edit] [...] Lorentzon was chief executive officer from 2006 to 2013 and chairman of board of directors from 2008 to 2016, until Ek took over these roles. In interviews Ek and Lorentzon claim that they are best friends and there has not been a day since 2006 when they did not speak at least once a day. Lorentzon is responsible for developing the company's future goals and development strategy, budget, salaries, verification of legal and annual financial reports. ## Civic involvement [edit] [...] In 1995, Lorentzon started an internship at the Swedish telephone incumbent, Telia. He moved to San Francisco and worked in the AltaVista office there. In Silicon Valley he met skilled web entrepreneurs and found a job at an investment company called Cell Ventures, where he met Felix Hagnö, the son of the owners of a Swedish clothing line called Joy. In September 1999, Lorentzon and Hagnö founded Netstrategy, which would later become the leading European marketplace Tradedoubler. The company soon became commercially profitable and socially acclaimed; in 2001, it won the Swedish Guldmusen prize for "IT-rookie of the Year", the Swedish Trade Council in the United Kingdom prize "Achievement Award" in 2002 for Swedish companies that have been the most successful in the UK over the past year,

• How Did Martin Lorentzon Make His Money?

  Martin Lorentzon, born on April 1, 1969, in Åsenhöga, Småland, Sweden, is a prominent Swedish entrepreneur best known for co-founding Spotify, the world's leading music streaming platform. He pursued higher education at the Chalmers University of Technology, where he studied industrial economics, earning a Master of Science and Engineering degree. [...] As of 2026, Martin Lorentzon’s net worth is estimated to be $14.4B. ## What is Martin Lorentzon also known as? Martin Lorentzon is recognized as a Swedish entrepreneur and co-founder of Spotify, the world's leading music streaming platform, and Tradedoubler, a pioneering digital marketing company. ## Prominent achievements Martin Lorentzon co-founded Spotify, revolutionizing the music industry by providing a legal and user-friendly streaming service, and played a pivotal role in its growth to over 640 million users worldwide. ## What are Martin Lorentzon’s key insights? Martin Lorentzon emphasizes innovation, user experience, and strategic investment in technology to disrupt traditional industries and create scalable, user-centric platforms. ## Personal life [...] Martin Lorentzon's entrepreneurial journey began with the co-founding of Tradedoubler in 1999, a digital marketing company that became a leading European marketplace. The company's success was marked by rapid growth and profitability, culminating in Lorentzon selling his Tradedoubler options for approximately $70 million in 2005. In 2006, leveraging his experience and capital, Lorentzon co-founded Spotify with Daniel Ek. He personally financed the initial development, covering expenses such as developer salaries and music licensing fees. Despite challenges in securing external investment on favorable terms, Lorentzon's substantial financial commitment resulted in him holding a significant stake in the company.

• Martin Lorentzon - Biography

  Biography. Martin Lorentzon is Spotify's co-founder and a member of the board of directors. He has been a member of our board of directors since July 21, 2008.

• Bloomberg Billionaires Index - Martin Lorentzon

  Lorentzon is the co-founder and a board member of Spotify, a digital music-streaming service that has 777 million monthly users. The Stockholm-based company gets a monthly subscription fee for ad-free listening from more than one-third of its customers. Spotify reported revenue of $17.2 billion in 2025. The majority of Martin Lorentzon's fortune is derived from his stake in Spotify, a music streaming service. Spotify has 777 million users, according to the company's website in September 2026. The billionaire owns 9% of the ordinary shares through the Rosello holding company, according to a February 2026 filing. He also has about 190 million beneficiary certificates that give him additional votes but have no economic value, the filing shows. [...] Lorentzon said in 2021 he owns a 90% stake in Cervantes Capital AB, a private investment firm. Its investments include Berner Industrier and Micro Systemation AB. Lorentzon said in March 2025 that Cervantes would open up to new external investors. He's assumed to hold two-thirds of the financial capital in the firm as of May 2025. Alison Bonny, a Spotify spokesperson, declined to comment on the net wealth calculation. Martin Lorentzon was born in 1969 in Sweden. He studied at Gothenburg's Chalmers University of Technology and Handels University. He co-founded Tradedoubler, Europe's largest affiliate sales network in June 1999. It acquired Daniel Ek's company Advertigo seven years later, marking the first partnership between Ek and Lorentzon. [...] With Ek, he founded Spotify in 2006, an online music streaming service based in Stockholm. The service went live in Scandinavia, the UK, France and Spain, initially by invitation only, in October 2008. The company went public a decade later. It had around 345 million active monthly users at the end of 2020. Lorentzon has been a Spotify board member since 2008. In early 2021, Lorentzon formed Cervantes Capital AB, a closely held investment firm targeting both equity and debt investments in small and medium-sized Nordic companies. In 2025, the firm opened up to external investors.

• Spotify - Governance - Board of Directors - Person Details

  Martin Lorentzon is our co-founder and a member of our board of directors. He has been a member of our board of directors since July 21, 2008, and his term will expire on the date of the general meeting of shareholders to be held to approve the annual accounts of 2026. Mr. Lorentzon previously served as Chairman of our board of directors from 2008 to 2016. In addition to his role on our board of directors, Mr. Lorentzon served as a member of the board of directors of Telia Company AB (“Telia Company”), Sweden’s main telecom operator, from 2013 to 2018. In 1999, Mr. Lorentzon founded Tradedoubler, an internet marketing company based in Stockholm, Sweden, and initially served as a member of its board of directors. Additionally, Mr. Lorentzon has held senior roles at Telia Company and Cell

• Award

  International Swede of the Year

• Image

  

• Gender

  male

• Educated At

  Stockholm School of Economics

• Instance Of

  Q5

• Occupation

  entrepreneur

• Citizenship

  Sweden

• Date Of Birth

  4/1/1969

• Place Of Birth

  Åsenhöga församling