Juicero

Extracted Attributes

• Status

  Defunct (ceased operations in 2017)

• Founder

  Doug Evans

• Headquarters

  San Francisco, California, United States

• Core Products

  Juicero Press (Wi-Fi connected juicer) and proprietary produce packs

• Inception Date

  2013-01-01

• Total Venture Funding

  $120 million (raised between 2014 and 2017)

Timeline

• Juicero is founded in San Francisco, California, by Doug Evans. (Source: Wikidata)

  2013-01-01

• Juicero launches its Wi-Fi-connected juicing press at an initial price of $699. (Source: Wikipedia)

  2016-03-01

• Jeff Dunn, former president of Coca-Cola North America, succeeds Doug Evans as CEO. (Source: Wikipedia)

  2016-10-01

• Juicero reduces the price of its press to $399 in response to slow sales. (Source: Wikipedia)

  2017-01-01

• Bloomberg News publishes a story demonstrating that Juicero's produce packs can be squeezed by hand, leading to widespread mockery. (Source: Wikipedia)

  2017-04-19

• Juicero officially ceases operations and announces it is seeking a buyer for its intellectual property. (Source: Wikipedia)

  2017-09-01

Juicero

Juicero Inc. () was an American company that designed, manufactured and sold the Juicero Press, a fruit and vegetable juicer. The Juicero Press featured Wi-Fi connectivity and used proprietary, single-serving packets of pre-chopped fruits and vegetables that were sold exclusively by the company on a subscription basis. From 2014 to 2017, the San Francisco-based firm received $120 million in startup venture capital from investors. The company attracted significant negative media attention when consumers and journalists discovered that its juice packets could be squeezed just as easily by hand as by the company's expensive juicer. In 2017, following slow sales, Juicero ceased operations and announced it was seeking a buyer for the company and its intellectual property.

Web Search Results

• Juicero - Wikipedia

  Juicero Inc. (/dʒuːˈsɛroʊ/) was an American company that designed, manufactured and sold the Juicero Press, a fruit and vegetable juicer. The Juicero Press featured Wi-Fi connectivity and used proprietary, single-serving packets of pre-chopped fruits and vegetables that were sold exclusively by the company on a subscription basis. From 2014 to 2017, the San Francisco-based firm received $120 million in startup venture capital from investors. The company attracted significant negative media attention when consumers and journalists discovered that its juice packets could be squeezed just as easily by hand as by the company's expensive juicer. In 2017, following slow sales, Juicero ceased operations and announced it was seeking a buyer for the company and its intellectual property. [...] ## Criticism In 2017, Juicero was the target of widespread mockery and criticism after Bloomberg News published a story showing that the company's produce packs could be squeezed by hand easily and effectively, and that the hand-squeezed juice was nearly indistinguishable in quantity and quality from the output of the company's expensive press device. The company defended its product and its process, claiming that squeezing packs by hand created undue mess and promoted a poor user experience, and later offered full refunds to any customers dissatisfied with their press device. The Juicero device was also criticized for requiring Wi-Fi connection and an app to function. [...] ## History Juicero was founded in San Francisco, California, in 2013 by Doug Evans, who served as CEO until October 2016, when former president of Coca-Cola North America Jeff Dunn took over the position. The company's juicing press was originally priced at $699 when it was launched in March 2016, but the price was reduced to $399 in January 2017, 12 to 18 months ahead of schedule, in response to slow sales of the device. From 2014 to 2017, the San Francisco-based firm received $120 million in startup venture capital from investors.

• Juicero: This $400 Smart Juicer was a COLOSSAL FAILURE!

  The Juicero failure! Juicero was a company that produced a high-tech juicer, which promised to make it easy for people to make fresh,

• Juicero is still the greatest example of Silicon Valley stupidity - CNET

  Kind of like how that first Dianetics") book you bought opened you up to a lifetime of pricey thetan cleansing courses, the juicing machine itself was just the first entry point into a more expensive self-help lifestyle. Sure, there was the machine, but there were also produce packs that the machine squeezed -- colourful bloodbags of prepulped fruit and vegetables with flavour names such as "sweet roots". And there was the app that told you the origins of your food and sent reminders if your packs were about to expire. The Juicero in action. Remember when you decided how fresh food was by smelling it, not by scanning a QR code? [...] No need to scan the QR code on the bag. No need to sync the app. No need to insert the produce pack into the Juicero. In fact, you could ditch that compost squeeze-box altogether -- just use your meat hooks and mash that fruit pulp like God intended! The Juicero's plates (plates that could supposedly create enough pressure to lift two Teslas")) were effectively nothing more than two giant, Wi-Fi connected hands doing what your own hands could do. Your hands were a Juicero, but in airplane mode. Overnight, Juicero turned into the Fyre Festival of the appliance world, universally scorned as a symbol of Silicon Valley hubris and the answer to a question everyone realised they maybe, sorta, hadn't been asking. [...] In response, Dunn penned a breathless open letter trying to convince the world his company hadn't monetised the same process toddlers use to squeeze paint from a tube. "We know hacking consumer products is nothing new," he said. Us normies -- or those of us living outside the post-raw-vegan subscription juicing world -- were told by Dunn, "The value of Juicero is more than a glass of cold-pressed juice. Much more." That value included produce packs that were "calibrated by flavor." It included the "connected data" that Juicero used to manage its supply chain. Or the fact that Juicero could "remotely disable Produce Packs if there is, for example, a spinach recall." juicero-press-combo.jpg All that engineering, just to press a bag.

• JUICERO - EXPENSIVE JUICER — Museum of Failure

  // Microsoft Clarity Skip to Content Museum of Failure Museum of Failure # JUICERO - EXPENSIVE JUICER Bad Taste Written By ### 2016-2017 The Juicero was a sophisticated device for fruit and vegetable juicing. This revolutionary juice press sold for €700 and used single-serving packets of chopped fruits and vegetables that were sold exclusively by subscription. The machine was Internet-connected and scanned the best-before-date before pressing the fruit with its special mechanism. Everything was going well until a video was published on YouTube showing that the juice packs could be squeezed by hand just as easily and effectively as with the expensive juicer. Basically, the over-engineered machine was completely useless. It lasted 16 months on the market. ### Additional info: [...] ### Additional info: CNET-Juicero is still the greatest example of Silicon Valley stupidity The Verge-Juicero, maker of the doomed $400 internet-connected juicer, is shutting down The Guardian-Squeezed out: widely mocked startup Juicero is shutting down The video that showed that the juicer was stupid: Return to Gallery Silicon Valley Previous Previous ## RCA SELECTAVISION Next ## Rely TAMPON

• Juicero – Sparkling Water – Sparkling water that works as hard as you do.

  []( Home Blog # Sparkling water that works as hard as you do. Sparkling water that works as hard as you do. Learn More ### Sparkling water that works as hard as you do. Some of the reasons include precise construction and critical handiling of any type of large data ##### Global Communication Sparkling water that works as hard as you do. ##### Save Time & Money Sparkling water that works as hard as you do. ##### Completely Secure Sparkling water that works as hard as you do. Copyright © 2025 Juicero. All Rights Reserved Privacy Settings [...] Privacy Settings We use cookies to enhance your experience while using our website. If you are using our Services via a browser you can restrict, block or remove cookies through your web browser settings. We also use content and scripts from third parties that may use tracking technologies. You can selectively provide your consent below to allow such third party embeds. For complete information about the cookies we use, data we collect and how we process them, please check our Privacy Policy Youtube Consent to display content from - Youtube Vimeo Consent to display content from - Vimeo Google Maps Consent to display content from - Google Spotify Consent to display content from - Spotify Sound Cloud Consent to display content from - Sound []( Get a Quote

• Country

  United States

• Instance Of

  Q4830453

• Inception Date

  1/1/2013