Whoop
Fitness and health wearable company tracking biometrics and introducing blood panels.
First Mentioned
7/23/2026, 6:05:52 AM
Last Updated
7/23/2026, 6:10:09 AM
Research Retrieved
7/23/2026, 6:10:09 AM
Summary
Whoop, Inc., stylized as WHOOP, is an American wearable technology company based in Boston, Massachusetts. The company's primary product is a health tracker designed to monitor strain, recovery, and sleep. This device is particularly recognized for its adoption by athletes and is utilized for tracking overall health and identifying potential illnesses. Prominent professional athletes such as Cristiano Ronaldo, Virat Kohli, Rory McIlroy, Aryna Sabalenka, LeBron James, and Michael Phelps have endorsed the Whoop band. In the context of healthcare, wearable devices like Whoop, alongside the Apple Watch and diagnostic tools like Open Evidence, are contributing to a revolution in self-directed patient care through AI.
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Wikipedia
View on WikipediaWhoop (company)
Whoop, Inc. (stylized as WHOOP) is an American wearable technology company headquartered in Boston, Massachusetts. Its principal product is a health tracker that measures strain, recovery, and sleep. The device is best known for its use by athletes and is often used to track overall health and detect illness. The Whoop band is promoted by professional athletes such as Cristiano Ronaldo, Virat Kohli, Rory McIlroy, Aryna Sabalenka, LeBron James and Michael Phelps.
Web Search Results
- Whoop (company) - Wikipedia
Wearable technology company Whoop | Headquarters in Boston | | Type | Private | | Industry | Wearable technology | | Founded | 2012; 14 years ago (2012) | | Founder | Will Ahmed | | Headquarters | Boston, Massachusetts, US | | Key people | Will Ahmed (CEO) John Sullivan (CMO) Mich Chandlee (CFO) Garrett Bastable (COO) | | Number of employees | 800 (2026) | | Website | whoop.com Edit this at Wikidata | Whoop, Inc. (stylized as WHOOP) is an American wearable technology company headquartered in Boston, Massachusetts. Its principal product is a health tracker that measures strain, recovery, and sleep. The device is best known for its use by athletes and is often used to track overall health and detect illness. [...] [edit&action=edit§ion=4 "Edit section: Sports")] Whoop is approved by multiple professional sports organizations including CrossFit, the Ladies Professional Golf Association, Major League Baseball, the National Football League Players Association, the Women's Tennis Association and the PGA Tour. The device is widely used by elite athletes such as Virat Kohli, Michael Phelps, LeBron James, and Rory McIlroy, Nelly Korda, Tiger Woods, Justin Thomas, _(cropped).jpg) Tennis player Maria Sakkari wearing the Whoop band in 2022 In 2017, several NBA players were reported to have worn Whoop devices during games despite league restrictions. [...] In 2023, cricketer Virat Kohli prominently wore Whoop during the ICC Men’s Cricket World Cup, influencing widespread adoption across cricket. In May 2024, Cristiano Ronaldo became both an investor and ambassador for Whoop. In January 2026, Whoop became the official health and fitness wearable partner of the Ferrari Formula One team. The partnership provides Whoop wearable devices to drivers, pit crew, engineers, and team personnel to monitor physiological metrics, including sleep, recovery, stress, and heart rate variability. Ferrari’s medical team works with Whoop’s Performance Science experts to integrate biometric data into training, recovery strategies, and workload management. Whoop branding appears on Ferrari team apparel and the SF‑26 race car.
- WHOOP App - App Store
WHOOP is the leading wearable that turns comprehensive health insights into daily action. By capturing dozens of data points every second, WHOOP delivers personalized Sleep, Strain, Recovery, Stress, and health insights—24/7. WHOOP uses those insights to provide coaching based on your body’s unique physiology and recommends everything from when to go to bed to new daily behaviors that will help you reach your goals. If you’re new to WHOOP, you can try both the wearable and app free for 1 month. Terms and conditions apply. WHOOP is screenless, so all your data lives in the WHOOP app—for a distraction-free focus on your health. The WHOOP app requires a WHOOP wearable. How it works: [...] Stress: WHOOP gives you daily insights to pinpoint your stressors, understand your physiological response, and discover techniques to help manage. Get a real-time stress score from 0-3 and, based on your score, choose a breathwork session to enhance your alertness or increase relaxation. Behaviors: WHOOP tracks over 160+ daily habits and behaviors—like alcohol intake, medication, and more—to better understand how these behaviors impact your body. WHOOP provides weekly guidance for behavior change and helps set accountability goals with the Journal and Weekly Plan features. [...] • Apple Health: WHOOP integrates with Apple's Health app to sync activities and personalize your experience. WHOOP provides products and services designed for general fitness and wellness purposes. WHOOP products and services are not medical devices, not intended to treat or diagnose any disease, and should not be used as a substitute for professional medical advice, diagnosis or treatment. All content available through WHOOP products and services is for general informational purposes only. Discover the future of health and performance. \Some availability restrictions apply.
- Whoop MG review: a big whoop for a small crowd | The Verge
Whoop says I’m aging like ice cream that’s been left out overnight. Specifically, that I’m 4.5 years older than my actual age — even though my Pace of Aging generally hovers between 0.7 to 1.0x my age. The math ain’t mathing. Whoop’s definition of aging is rather narrow and heavily weights physical activity and sleep while discounting nutrition. Broadly speaking, several factors play into how you age — including genetics, environment, certain proteins, lifestyle, etc. All Whoop can do is measure some biometrics related to a fraction of one aspect — lifestyle — and stick it in a proprietary algorithm. That might sound scientific, but it’s never going to paint a wholly accurate picture of how you’re aging. [...] Whoop’s still a good sleep and recovery tracker, with some overly complicated charts that you eventually get used to. For workouts, it focuses on how much a given activity strains your body. While you can get GPS maps (provided you carry a phone) or track strength sets, it zeroes in on heart rate, so other metrics feel more like an afterthought. I’d be irked if this were my only activity tracker — a problem I had with Whoop 4.0, too. [...] Whoop is a fitness tracker, but it differs in a few key ways. It doesn’t have a screen, focuses heavily on sleep and recovery from physical strain, and notoriously relies on a subscription model. A few years ago, it had a viral marketing campaign and became a popular tracker among gym rats, outdoor enthusiasts, and even elite athletes like Michael Phelps and LeBron James. Senior reviewer Victoria Song wearing the Whoop MG while wearing a light purple jacket. Her fingers are placed on the edges of the Whoop device for an EKG test Senior reviewer Victoria Song wearing the Whoop MG while wearing a light purple jacket. Her fingers are placed on the edges of the Whoop device for an EKG test 6 Verge Score ### Whoop MG #### The Good
- WHOOP - Solving problems that sit at a unique intersection of hardware, tech, health, fitness and design.
at every level were being told the same thing. Push harder, train more, outwork everyone. Whoop became the first wearable to encourage athletes to push LESS and prioritize Recovery. We knew that understanding your body is the key to unlocking your potential. Sharing live data of the world’s top athletes became a powerful way to make that insight real, not just for athletes, but for everyone watching. To accomplish that, however, we needed real partners. I was never interested in just paying athletes to wear our technology. We needed to actually build a product that athletes genuinely wanted to wear and therefore never wanted to take off. We recently shared a video showing Cristiano Ronaldo’s heart rate during the title-clinching match in the Saudi Pro League. The response was incredible - [...] WHOOP (1w): Most professionals think about performance in terms of output. At WHOOP, we measure that output and deliver it to you with our comprehensive Strain score. While often associated with training, Strain is a measure of the total load you're placing on your body on a daily basis—from workouts and travel to meetings, parenting, and everything in between. On this week's WHOOP Podcast, Dr. Kristen Holmes and Dr. Greg Grosicki unpack strain and give you the knowledge and advice you need to improve your overall fitness. Three lessons that stood out to us: 1. Performance isn't just about doing more—it's about balancing load and recovery. The goal isn't to maximize effort every day. It's to apply the right amount of stress at the right time, then recover well enough to adapt and improve. [...] to deliver meaningful value to our members. Onwards! #fda #medtech #wellness #wearables [Likes: 2423, Comments: 117]; Will Ahmed (1w): HEALTH RECORDS NOW AVAILABLE ON WHOOP WHOOP started by helping people understand how sleep, recovery, and strain impact performance. This month, we’ve taken another step toward providing a more complete picture of health. Through a new partnership with HealthEx , Whoop members can securely connect their medical records directly within the Whoop app. The feature is now available to all our members in the United States. By combining clinical history with continuous biometric data, our WHOOP AI layer can also deliver more personalized insights and coaching based on the full context of your health. And of course privacy and consent remain at the center of the
- Whoop 5.0 Review: A Fitness Tracker Focused on Performance and Longevity - CNET
The Whoop 5.0 has been on my wrist for the past eleven months, and I’ve experienced firsthand how this upgrade offers a more in-depth analysis of your daily physical activity and long-term physiological conditions. As someone who loves Pilates, weight lifting, pickleball and occasionally cycling, Whoop has shifted how I relate to my exercise and recovery. It’s especially reassuring since my sleep dynamics changed with age. [...] I’ve tested my fair share of fitness trackers over the years. From smartwatches to smart rings, I’ve seen how fast innovation in the wearables industry can change. You’ve probably seen this discreet, screenless band on the wrists of sport superstars like Patrick Mahomes, Cristiano Ronaldo and Mathieu van der Poel. But Whoop is designed for everyone, from casual runners to pro athletes. [...] Whoop offers alternative SportFlex bands made of silicone and LeatherLuxe bands. These bands will run you an additional $60 and $129, respectively. I’ve used the SportFlex on a 4.0 in the past, and although it handled water and dirt better, it uses clip-on buttons like a belt, which don’t offer the more precise, adjustable fit of the default strap.
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Location Data
Whoop, 83, Putney High Street, Putney, London Borough of Wandsworth, Greater London, England, SW15 1SR, United Kingdom
Coordinates: 51.4635088, -0.2154126
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