Image of Cash App

Cash App

Technology

A mobile payment service developed by Square years after its founding. It now accounts for half of the company's revenue, exemplifying how a founder's relentless innovation can redefine a business.


First Mentioned

10/10/2025, 3:08:05 AM

Last Updated

10/10/2025, 3:11:20 AM

Research Retrieved

10/10/2025, 3:11:20 AM

Summary

Cash App, initially launched as Square Cash in 2013 by Block, Inc. (formerly Square), has evolved from a simple person-to-person money transfer service into a comprehensive digital wallet and financial services platform. It offers a wide array of features including sending, receiving, and saving money, a customizable debit card (Cash App Card), investment opportunities in stocks and Bitcoin, personal loans, and tax filing. Operating in both the United States and the United Kingdom, Cash App has become a preferred payment app among lower-income adults in the U.S., reporting 57 million users and $283 billion in annual inflows as of 2024. Jack Dorsey, a founder of its parent company, is credited with continuously reinventing the company with products like Cash App.

Referenced in 1 Document
Research Data
Extracted Attributes
  • Type

    Digital wallet, Mobile payment service, Financial services platform

  • Former Name

    Square Cash

  • Launch Date

    2013-10-15

  • FDIC Insured

    Yes, for Cash App Card and sponsored accounts through Wells Fargo

  • Key Features

    Send, receive, save money; debit card (Cash App Card); invest in stocks and Bitcoin; personal loans; tax filing; direct deposit; P2P payments

  • Parent Company

    Block, Inc. (formerly Square)

  • Security Measures

    Multi-factor authentication, account transaction limits, standard encryption, fraud detection technology

  • Nature of Business

    Financial services platform, not a bank

  • Users (as of 2024)

    57 million

  • Operating Countries

    United States, United Kingdom

  • Bitcoin Services Provider

    Block, Inc.

  • Prepaid Debit Card Issuer

    Sutton Bank, Member FDIC

  • Preferred User Demographic

    Lower-income adults in the U.S.

  • Annual Inflows (as of 2024)

    $283 billion

  • Brokerage Services Provider

    Cash App Investing LLC, member FINRA/SIPC, subsidiary of Block, Inc.

  • Gross Profit (as of Sep 2021)

    $1.8 billion

  • Minimum Age for Sponsored Account

    13 years old

  • Annual Transacting Users (as of Sep 2021)

    70 million

Timeline
  • Cash App (then Square Cash) was launched as a person-to-person money transfer service. (Source: Wikidata, Wikipedia)

    2013-10-15

  • The service expanded to support transactions involving businesses. (Source: Wikipedia)

    2015

  • Reported 70 million annual transacting users and US$1.8 billion in gross profit. (Source: DBPedia)

    2021-09

  • Reports 57 million users and $283 billion in annual inflows. (Source: Summary, Wikipedia)

    2024

  • Rebranded as Cash App and introduced additional features including debit cards, savings accounts, Bitcoin and stock investing, tax filing, and personal loans. (Source: Wikipedia)

    Over time (post-2015)

Cash App

Cash App (formerly Square Cash) is a digital wallet for American consumers. Launched by Block, Inc. in 2013, it allows users to send, receive or save money, access a debit card, invest in stocks or bitcoin, apply for personal loans, and file taxes. As of 2024, Cash App reports 57 million users and $283 billion in annual inflows. Cash App was launched in 2013 as a person-to-person money transfer service and was called Square Cash. In 2015, the service expanded to support transactions involving businesses. Over time, it introduced additional features, including debit cards, savings accounts, bitcoin and stock investing, tax filing and personal loans, and was rebranded as Cash App. As of 2024, the service operates as a mobile app-based digital wallet, and is the preferred payment app among lower-income adults in the U.S.

Web Search Results
  • Cash App - Wikipedia

    Cash App (formerly Square Cash) is a digital wallet for American consumers. Launched by Block, Inc. in 2013, it allows users to send, receive or save money, access a debit card, invest in stocks or bitcoin, apply for personal loans, and file taxes. As of 2024, Cash App reports 57 million users and $283 billion in annual inflows. [...] Cash App was launched in 2013 as a person-to-person money transfer service and was called Square Cash. In 2015, the service expanded to support transactions involving businesses. Over time, it introduced additional features, including debit cards, savings accounts, bitcoin and stock investing, tax filing and personal loans, and was rebranded as Cash App. As of 2024, the service operates as a mobile app-based digital wallet, and is the preferred payment app among lower-income adults in the U.S. [...] Cash App is among a group of peer-to-peer payment platforms—such as Zelle, Apple Pay and Google Pay "Google Pay (payment method)")—that do not provide features to recover money sent by users to others. The app states it uses multi-factor authentication and account transaction limits to prevent fraud. Cash App uses standard encryption and fraud detection technology to protect users' data.

  • How to Use Cash App | Banking Advice | U.S. News

    Cash App is a digital financial platform that allows its users to send money, pay for goods and services, invest and trade stocks, and access bitcoin. You can use the Cash App Card like any other Visa debit card, from digital wallet use to ATM transactions. The Cash App Card and sponsored accounts are FDIC insured through a partnership with Wells Fargo. [...] Cash App is a financial services platform owned by Block (formerly Square) that allows you to send or receive cash, bitcoin or stocks. You can also get the Cash App Card debit card, connect direct deposits to your Cash App account, and use your account like a savings account. If you want to know how to use Cash App, here's a breakdown to get you set up. ## How Does Cash App Work? [...] Use Cash App for payments. You can buy merchandise and pay for services using Cash App by setting it up as a payment source in your Apple Wallet or Google Wallet. You can also request the Cash App Card, which works like a debit card. You can use it for purchases or to take withdrawals from an ATM. Stock trading. Cash App Investing is a feature of the app that lets you buy, sell and give stock shares to others. There is no commission fee.

  • What Is Cash App and How Does It Work? - NerdWallet

    Cash App is a peer-to-peer money transfer service that lets users send and receive money. Cash App also lets users perform some functions as they would at a bank, giving users the option to have a debit card — called a “Cash App Card” — that allows them to make purchases using the funds in their Cash App account. Cash App Card users can also choose to save money in a high-yield savings subaccount. General Cash App users can also invest their money in stocks and buy and sell Bitcoin with the [...] Cash App Investing. Cash App offers the ability to invest. The app allows users to buy stock in specific companies with as little or as much money as they want to invest. Stocks can be purchased with the funds in your Cash App account; if you don’t have enough funds in the app, then the remaining amount will be taken from your linked bank account. [...] How does Cash App work? Cash App is a mobile application, so to use it to its full extent, you’ll need to download the app to your mobile phone. You can open an account using a web browser, though, and perform some functions. You'll need to link your account to your bank account or another external funding source. To pay someone or request a payment through Cash App, you must enter the other person’s $Cashtag, email address or phone number after you tap “Pay” or “Request.” Is Cash App safe?

  • Cash App - Apps on Google Play

    Cash App is a financial services platform, not a bank. Banking services provided by Cash App’s bank partner(s). Prepaid debit cards issued by Sutton Bank, Member FDIC. Offers, Round ups, Savings and Overdraft protection are provided by Cash App, a Block Inc. brand. Eligibility requirements apply, see terms for details. Brokerage services by Cash App Investing LLC, member FINRA/SIPC, subsidiary of Block, Inc. Bitcoin services provided by Block, Inc. Bitcoin services are not licensable activity [...] • Send, spend, save, and invest your money • Borrow extra cash when you need it • Help teens get started with money Send money instantly for free. When you bank through Cash App, you can get paid up to 2 days early. Buy bitcoin and sell bitcoin. Over 21 million people have bought bitcoin with Cash App. Get a Cash App Card, a customizable debit card that works with Apple Pay, Google Pay, and digital wallets. Save instantly with exclusive offers. [...] Download Cash App to take control of your cash. MILLIONS OF FAMILIES TRUST CASH APP • Anyone 13 to 17 can use Cash App when sponsored by a parent or guardian • Get extra security features and parental controls • Design a debit card • Create healthy money habits P2P PAYMENTS • Send and receive money for free—all you need is a person’s phone number, email, $Cashtag, or QR code • Avoid scams with proactive security features CUSTOMIZABLE DEBIT CARD

  • Online Banking with Cash App | Deposit & Transfer Money

    Cash App is a financial services platform, not a bank. Whether you want to send, spend, bank, save, or invest, you can do it with Cash App. Cash App provides many services, like direct deposit and offers, while other products and services, like debit cards, are provided by partner banks and service providers. ### Do I need a bank account to use Cash App? No, you don't need a bank account to create a Cash App account or add money to your Cash balance. [...] You can order a Cash App Card directly in the app. It’s a free to order, customizable debit card that you can use to spend your Cash balance. It can be used where Visa is accepted, both online and in stores. The black and white cards are free. Premium cards, like the metal card, are subject to a fee. Your Cash App Card isn't connected to your personal debit card or bank account. When you make a withdrawal from your Cash balance, it transfers money to your debit card or bank account.

Cash App (formerly Square Cash) is a mobile payment service available in the United States and the United Kingdom that allows users to transfer money to one another (for a 1.5% fee for immediate transfer) using a mobile phone app. In September 2021, the service reported 70 million annual transacting users and US$1.8 billion in gross profit.

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Location Data

100 Thieves Cash App Compound, 6050, Jefferson Boulevard, Hayden Tract, Culver City, Los Angeles County, California, 90232, United States

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Coordinates: 34.0204808, -118.3808382

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