Vertical AI Applications

Topic

AI systems designed for specific industries or tasks, such as tax preparation. The podcast notes these applications have a much higher success rate in enterprise adoption.


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8/23/2025, 5:15:12 AM

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8/31/2025, 4:37:17 AM

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8/23/2025, 5:24:15 AM

Summary

Vertical AI applications represent a significant evolution in the artificial intelligence landscape, shifting focus from general-purpose large language models (LLMs) to specialized and efficient small language models (SLMs) tailored for specific industries and use cases. This strategic move is driven by the realization that the practical value and return on investment (ROI) of AI are maximized through solutions designed to address particular domain challenges, especially given that 95% of corporate AI pilots have historically failed. Companies like Google (video generation) and Anthropic (coding assistance) exemplify this specialization, which allows for deeper integration into existing workflows, faster adoption, and more precise problem-solving in sectors such as legal, healthcare, construction, and back-office optimization. This trend is part of a broader AI super cycle, emphasizing that specialized, vertical AI is crucial for unlocking greater value and achieving sustained growth in the AI market.

Referenced in 1 Document
Research Data
Extracted Attributes
  • Benefits

    Improved efficiency, reduced operational costs, more relevant and actionable insights, competitive edge, automation of time-consuming processes, and the ability to capture new markets or larger total addressable markets (TAMs).

  • Definition

    AI applications tailor-made for specific industries and use cases, customized to address specific challenges and optimize processes within a designated vertical sector.

  • Primary Goal

    To solve complex, industry-specific problems with precision that broad-spectrum AI cannot achieve.

  • Market Opportunity

    Represents an even larger market opportunity than legacy vertical software.

  • Key Characteristics

    Seamless integration with existing operations and tools, enhancing workflows rather than disrupting them; fast employee adoption; quicker journey from deployment to value.

  • Return on Investment (ROI)

    Highest ROI often found in back office optimization.

  • Distinction from Horizontal AI

    Focuses on depth and specialization for specific industry challenges, unlike horizontal AI platforms designed for broad, general uses across different fields.

  • Growth Rate (LLM-native companies, 2019-present)

    ~400% year-over-year growth with ~65% gross margin (Bessemer Venture Partners analysis).

Timeline
  • Emergence and rapid growth of LLM-native companies focused on vertical AI applications, demonstrating significant market opportunity and high growth rates. (Source: web_search_results)

    2019-Present

  • The 'AI boom' period, characterized by advancements in transformer-based deep neural networks and the rise of generative AI tools, setting the stage for vertical AI specialization. (Source: Wikipedia)

    2020s

  • A new class of LLM-native applications harnessing novel business models and AI capabilities to serve functions and entire industries came to a head, marking a significant development in vertical AI. (Source: web_search_results)

    2023

  • An influential MIT Generative AI study revealed that 95% of corporate AI pilots fail, with the highest ROI found in back office optimization, underscoring the need for specialized vertical AI. (Source: Document 4874fca1-99d6-45cc-9997-886425bb19bc)

    Unknown

  • Cautious comments from OpenAI CEO Sam Altman and an AI hiring freeze at Meta (instituted by Mark Zuckerberg) signaled a market correction, further highlighting the importance of practical, specialized AI solutions. (Source: Document 4874fca1-99d6-45cc-9997-886425bb19bc)

    Unknown

Generative artificial intelligence

Generative artificial intelligence (Generative AI, GenAI, or GAI) is a subfield of artificial intelligence that uses generative models to produce text, images, videos, or other forms of data. These models learn the underlying patterns and structures of their training data and use them to produce new data based on the input, which often comes in the form of natural language prompts. Generative AI tools have become more common since the AI boom in the 2020s. This boom was made possible by improvements in transformer-based deep neural networks, particularly large language models (LLMs). Major tools include chatbots such as ChatGPT, Copilot, Gemini, Claude, Grok, and DeepSeek; text-to-image models such as Stable Diffusion, Midjourney, and DALL-E; and text-to-video models such as Veo and Sora. Technology companies developing generative AI include OpenAI, xAI, Anthropic, Meta AI, Microsoft, Google, DeepSeek, and Baidu. Generative AI is used across many industries, including software development, healthcare, finance, entertainment, customer service, sales and marketing, art, writing, fashion, and product design. The production of Generative AI systems requires large scale data centers using specialized chips which require high levels of energy for processing and water for cooling. Generative AI has raised many ethical questions and governance challenges as it can be used for cybercrime, or to deceive or manipulate people through fake news or deepfakes. Even if used ethically, it may lead to mass replacement of human jobs. The tools themselves have been criticized as violating intellectual property laws, since they are trained on copyrighted works. The material and energy intensity of the AI systems has raised concerns about the environmental impact of AI, especially in light of the challenges created by the energy transition.

Web Search Results
  • What is vertical AI? - SymphonyAI

    The standout performance of vertical AI applications is rapidly becoming essential for businesses. These applications seamlessly fit into current operations, allowing for fast, seamless employee adoption and a quicker journey from deployment to value. Verticalized AI applications excel in solving specific challenges—such as optimizing retail supply chains, spotting financial fraud, or boosting IT service efficiency. [...] Get started Get started < Back to Glossary Vertical AI =========== What is Vertical AI? -------------------- Vertical AI refers to AI applications that are tailor-made for specific industries and use cases. Unlike horizontal AI platforms, which are designed for a broad range of uses across different fields, vertical AI is customized to address specific challenges and optimize processes within a designated vertical sector. ### Key characteristics of vertical AI [...] Workflow integration: Vertical AI applications integrate with existing tools and systems, enhancing workflows for business users rather than disrupting them. ### Importance of vertical AI Vertical AI enables industries to use AI technologies effectively and efficiently. By focusing on specific domains, vertical AI can: Solve complex problems: Address complex industry-specific problems that broad-spectrum AI cannot tackle with the same level of precision.

  • Specialized AI: How vertical AI makes a difference - COAX Software

    In legal services, vertical AI applications automate time-consuming processes such as contract review, document drafting, and case analysis. In construction, AI vertical platforms are improving safety protocols and estimating predictive maintenance. So the implication here is clear — what solves problems is worth the cost. ### Cost-effective innovation [...] When considering vertical applications, start by conducting a deep dive into your industry landscape. This means understanding the unique pain points, workflows, and data ecosystems that define your sector. Unlike horizontal AI approaches that offer broad, generalized solutions, vertical AI focuses on creating highly specialized tools that speak directly to industry-specific needs. Key steps for vertical AI implementation include: [...] The distinction between vertical vs. horizontal integration of AI lies in the focus of application: depth versus breadth. Vertical applications are like precision instruments, carefully calibrated to solve specific industry challenges, while horizontal AI operates more like a universal remote – functional across many scenarios but lacking specialized depth. Vertical AI emphasizes:

  • Part I: The future of AI is vertical - Bessemer Venture Partners

    Unlike their predecessors, these vertical AI applications are able to target the high cost repetitive language-based tasks that dominate numerous verticals and large sectors of the economy — such as legal, healthcare, and finance — that were largely out of bounds for legacy vertical software. Given Vertical AI’s ability to both capture new markets and tap into more sizable TAMs within those markets, we predict that Vertical AI represents an even larger market opportunity than that of legacy [...] The meteoric rise of these businesses over the past 15+ years and the advancements in AI during that same period has set the stage for an exciting new development in the vertical software landscape: Vertical AI. This all came to a head in 2023, when we saw a new class of LLM-native applications harnessing novel business models and AI capabilities in order to serve functions and even entire industries that didn’t meaningfully benefit from the previous wave of vertical software. [...] Analyses of our Vertical AI portfolio hint at the strength of this new class of applications. LLM-native companies in this cohort (with founding dates of 2019 to present) have quickly reached 80% of the average contract value (ACV) of the traditional core vertical SaaS systems, and are growing ~400% year-over-year, while still maintaining a healthy ~65% gross margin.

  • The Verticalization of AI: How AI is Revolutionizing Industries

    Industry-Specific Insights: By focusing on a single industry, vertical AI can deliver more relevant and actionable insights for customers, helping them make better-informed decisions. Improved Efficiency: Tailored AI applications streamline processes, leading to efficiency gains and reduced operational costs. Competitive Edge: The specialization inherent in vertical AI creates a barrier to entry for competitors, ensuring sustained advantage for customers who adopt these solutions. [...] ### Industry Applications of Vertical AI Healthcare: AI in healthcare is revolutionizing diagnostics, treatment planning, and patient care. For instance, AI algorithms analyze medical images to detect diseases with high accuracy, and personalized medicine uses patient data to tailor treatments. Companies like PathAI and Tempus are leading this change by developing AI systems that enhance diagnostic precision and patient outcomes.

  • Vertical AI: how industry-specific intelligence is transforming the ...

    Unlike Horizontal AI, which can be applied broadly, Vertical AI must be tailored to fit the specific needs of the organisation and its industry. Organisations should start small, addressing simple, high-impact problems before scaling up, and ensure they understand the technology intimately, including who is developing it and how it works. By doing so, businesses can harness Vertical AI to fill gaps left by more generalised AI solutions, ultimately adding significant value. [...] AI is rapidly gaining momentum in vertical markets due to its ability to automate tasks and drive innovation, making it an attractive solution for industries seeking efficiency and precision. This trend has spurred the rise of AI-native vertical applications, particularly in sectors like healthcare and law, where automating routine processes can save significant time and resources. [...] A clear opportunity: the customer service vertical Customer service is the most widely adopted business vertical for AI applications across our portfolio, with companies using vertical AI solutions to enhance and streamline their processes.